Bringing all the sectors together
Evolving the brand mark
Evolving OneAdvanced's vision of a unified brand and company
Services
The brief
To develop an innovative, engaging and memorable campaign that evolved the Advanced brand to OneAdvanced, positioning the company as a leading provider of sector-focused SaaS software. The campaign needed to reinforce their capabilities, introduce a new platform and place the company at the forefront of the sectors they serve.
Our solution
Eclipse developed a series of fresh brand and messaging approaches with a strong theme of unification to not only enhance their customer-centricity, but to introduce the new centralised platform. Through a comprehensive suite of communications, sector-focused adverts, videos and OOH advertising, we were able to drive impactful messaging, supported by strong overarching brand creative.
The results
Not only did our team respond to the brief and deliver the project in full and on time, we helped OneAdvanced achieve their goals within a tight deadline, delivering new branding and a full campaign launch in less than three months.