The power of brand strategy
Brand evolution for energy giant to maintain their competitive edge
A leading privately owned company steeped in history and known for providing objective insight and unbiased analysis to the energy sector for over 60 years, Energy Intelligence wanted to refresh their brand essence and re-assert their position to compete in a challenging marketplace.
Undertaking extensive brand workshops in New York and London, Eclipse defined a brand strategy to support the future aspirations of the company, incorporating an evolution of their logo and promotional materials to underpin their strengths and objectivity.
Client: Energy Intelligence
Date: 2016-04-06
Services: Design, Brand Strategy
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“Thank you so much for all the great work your team did for the event, it was a pleasure working with the team. Eclipse helped make a very stressful week much easier.The standard of the work delivered was particularly impressive given how little time we gave everyone!”
Christina La Marca
